According to reports, the award-winning EasySnacking packaging of British packaging giant RPC Superfos has played a crucial role in "breaking the ice" in the sales of Luxlait, a series of freshly frozen yoghurt products of a top dairy company in Luxembourg. It is reported that the product has received numerous affirmations as soon as it was launched, and recently won the 2016 Product Innovation Award of the Food Packaging Association.

The Luxlait packaging, a sleek injection-molded polypropylene EasySnacking container with a stylish scoop inside the lid, enhances the eating experience, and packaging is one of the reasons the sales exceeded expectations.

According to Jérôme Lejeune, the company's purchasing manager, the EasySnacking packaging is the perfect choice. He explained: “We chose the EasySnacking container because of its look and feel. It conveys a modern youthful feel, soft and smooth and ergonomically designed. We also appreciate the overall organic shape of the spoon, which is sturdy, Perfect for enjoying frozen yogurt."

As soon as EasySnacking was launched, it has won numerous affirmations, and recently won the 2016 Product Innovation Award of the Food Packaging Association.