Modern packaging plastic box design is a culture-based, life-based design theme. Therefore, we should treat transparent packaging design as a cultural form both in theory and in practice: in modern society, the design theory of research is not only a discipline, but also various disciplines should be orthodox. As a cultural phenomenon, the underwear packaging design activity is not only a simple function of material and spiritual needs, but its connotation is what modern designers want to explore.
Culture is the sum of material wealth and spiritual wealth in the practice of human history. Whether the packaging design culture can be said to include all behaviors and things that satisfy these behaviors, and based on these aspects of these psychological concepts. Generally speaking, these are composed of many elements of the design culture and can be divided into three levels.
1, the material layer of the underwear packaging design is the surface of the design culture, mainly refers to the material carrier containing the design cultural elements, which is material, basic and variability. Such as various packaging design departments and package design products, where goods and consumer behavior are exchanged in the use of packaged products;
2, the packaging plastic box design organization system layer. This is the middle level of design culture and the objectification of design culture. It has a strong time and continuity: it mainly includes coordinating the relationship between the various elements of the design system, standardizing the design behavior, and judging and correcting the design of the organizational system. Countries with a more advanced packaging design culture have their own relatively complete organizational system. However, in countries with a backward packaging design culture, the organizational system is basically imperfect.
3, the packaging plastic box design concept layer. It is a state of cultural psychology and can therefore be seen as the conscious layer of design culture. It is the core and dominant position and the foundation and foundation for all elements of the design system. The development of science and technology, the progress of productivity and culture, the culture that affects the design of transparent packaging plastic boxes, mainly reflected in production and life, values, ideas and aesthetic thoughts, moral ethics, national psychology and so on. It is the most stable part of the structural design culture and the soul of the design culture. It exists in thought, change and development and will directly or indirectly obtain the performance of the organizational system layer. In this way, the development and laws of development and norms, the absorption, transformation or exclusion of heterogeneous cultural elements, the development trend of design culture.
The three aspects of packaging plastic box design and cultural structure are interrelated and constitute the organic whole system of packaging design culture. The transparent packaging design culture of the material layer is the most positive factor. It changes the active and convenient communication. At the same time, the development of the design culture of the underwear packaging box is always the first. With China's reform and opening up, learning advanced science, culture and technology abroad, the penetration of products is playing a leading role in this cultural shock; updating product packaging in the market. There is endless. The layer is the most authoritative factor and organization system. It provides the overall characteristics of the packaging design culture. It is an important part of the cross-group relationship. It maintains the design of the packaging plastic box and ensures scientific and effective implementation. This level consists of an internal standard system that becomes the standard for the designer of the panty box to participate in the design activity. The design concept will lead to different behaviors and social outcomes, fulfill our requirements for new requirements, new environments, and learn to adapt to the requirements of new ideas, new ideas, new methods, and new heights of design concepts. The three are interdependent, intertwined, and mutually infiltrated, and are integrated into each specific packaging design activity and design work.
Packaging culture elements in time and space, in a certain space, that is, the same related social groups, have produced a national culture of package design, because culture in a certain period of time must be modernized with specific social and historical changes. The national transparent packaging design culture constitutes the social attributes and nature of the packaging plastic box design culture.
The nationality of the packaging design culture is related to the origin of culture, because the world culture does not come from the same source, but of course there is a nationality issue. Every country in the world, because of different natural conditions and social conditions, is different from everyone else, with different languages, habits, morals, thoughts, values and aesthetic concepts, thus forming a unique national culture.
The nationality of the packaging design culture is mainly reflected in the concept of the transparent packaging design culture structure, reflecting the psychological commonality of the entire country. Different ethnic groups, different cultural concepts are generated in different environments, directly or indirectly present their own design activities and products. The box design style in Chinese history, a complete meaning and form integrity, is a reflection of people's psychological characteristics and relatively conservative social consciousness in China.
Since the design organization's consciousness system is based on a design concept, the materialization of design consciousness is the national derivation of design consciousness, so its design concept guides the results of activities and practices, so different national colors, national identity of brand logo.